Real expertise instead of agency
Expertise with attitude. Web projects with substance.
I am Christopher Kurth, Digital Engineer from Germany. I have been working at the interface of WordPress, web development and digital strategy for over ten years. For freelancers, small businesses and B2B teams who see their website not as an accessory, but as a tool.
I’m not interested in the fastest trend, but in solutions that will still work in five years’ time. Technically clean, data-efficient, maintainable and with a clear connection to the people who work with them.
What do I stand for
Three principles that characterise my work
Sustainability before showmanship
Your website is not a disposable product. I build structures that grow with you instead of rebuilding them every two years.
Independence instead of dependence
Open source as the basis. You remain the master of your data, domain and content, even without me.
Substance before volume
Visibility does not come from more, but from better. First the basics, then the loop.
A promise
Real expertise instead of agency.
You work directly with me. Without account managers, without handovers, without a telephone chain. I implement what we discuss. I’ll tell you directly what doesn’t work.
Service areas
Where I can support you specifically
Three areas that complement each other. Each can be commissioned in isolation. However, the greatest leverage often arises where two or three work together.
WordPress service
Setup, relaunch, support and further development
From initial installation to ongoing operation. Theme and plugin customisation, performance, WooCommerce, data protection. With the claim that you can continue on your own afterwards.
Counselling
Support
Coaching
Optimisation
Relaunch
WooCommerce
Online marketing & visibility
Being found by the right people
Think broader than SEO, GEO and co. Technical foundation, meaningful content and site experience. Visibility that doesn’t depend on a single platform. And analytics that respect your data privacy.
Technical SEO
Content structure
Audits
Analytics
Local visibility
Consulting & Strategy
Sort out what really needs to be done
Sometimes the right thing is not a new website, but clarity. Strategic support with platform decisions, hosting issues, maintainability and digital sovereignty. Also as sparring for your internal team.
Roadmap
Hosting & Infrastructure
Audits
Data protection
Sparring
How I work
Clear, transparent, at your own pace
I don’t work with standard packages, but with real requirements. Every project starts with listening, even with unpleasant questions. Sometimes the result is not to build something new, but to straighten out what already exists.
One contact person
You work directly with me.
Comprehensible language
No buzzwords, no technical jargon.
Open source first
Open standards instead of dead ends.
Data minimisation by default
Tracking only where it brings added value.
Clean documentation
You can get on without me.
Honest assessment
Even if that means: don’t do it.
Background compact
A few key data
With WordPress since
2011
As a service provider since
2014
WordPress Meetups
Jena & Erfurt
Location
Thuringia
Co-organiser of the WordPress meetups in Jena and Erfurt, regularly on the road at conferences, blogger here on his own blog about WordPress, the open web and digital self-determination.
Project enquiry
Does that sound like a good basis?
Let’s talk. Even if you don’t yet know what you need. The initial consultation is non-binding, lasts 30 minutes and can be booked directly online.
Newsletter
Thoughts from the web, every few weeks
Notes on WordPress, open source and digital self-determination. No spam. Can be cancelled at any time.